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COMPLIMENTARY TECHNOLOGY PACK.

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THE BMW X3. LEAD WITHOUT COMPROMISE.

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THE BMW X4. TAKE CENTRE STAGE.

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THE NEW BMW X5

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INTRODUCING… THE 8

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YOUR 68 PLATE BMW IS WAITING.

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The first-ever BMW i8 Roadster is here

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BMW Help: Recalls

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BECOME PART OF OUR FAMILY.

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BMW PRICE MATCH AND 24 HOUR COURTESY CAR GUARANTEE.

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The Big Event Is Now On

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BMW i8 Roadster

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Black Friday Sales Event

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The All New BMW X3 Launch

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Impress with the new BMW Shadow Edition

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Find out more about the new BMW X3

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Knights Recruitment Open Day - Friday 14th July.

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The BMW i3 extended range

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BMW At The Geneva International Motor Show

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BMW i8 Protonic Editions

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The New BMW 5 Series Touring, with M Performance Accessories.

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You Can Now Configure & Purchase Online

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Book A Value Service

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The New BMW 4 Series Range, Now Available To Order.

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Defying Physics at every turn. The all new BMW M2 Coupé arriving to Knights South Staffordshire BMW soon.

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Complaints Procedure

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Where Next?

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Where Next?

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What type of BMW Engine is right for you?

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BMW xDRIVE.

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Give your BMW a liquid detox.

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THE BMW M140i.

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THE BMW 1 SERIES.

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Meet the team

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Jonathan Sharman

Head Of Business
  • Years in the industry 17
  • Department BMW
  • Hobbies Classic Car Restoration and Cooking.

Mark Bailey

General Sales Manager
  • Department BMW

Marshall Shipley

BMW Sales Manager
  • Years in the industry 11
  • Department BMW
  • Hobbies Football and eating.

Anthony Purcell

Transaction Manager
  • Years in the industry 10
  • Department BMW
  • Hobbies Golf, Squash, Walking & Reading.

Nathan Simms

Transaction Manager
  • Years in the industry 2
  • Department BMW

Karl Garrod

New BMW Senior sales executive
  • Years in the industry 19
  • Department BMW New
  • Hobbies Badminton, family holidays and cars.

Nacia Georgiou

BMW Sales Executive
  • Years in the industry 6
  • Department New BMW
  • Hobbies Walks with the dog.

Adrian Widdett

BMW Sales Executive
  • Years in the industry 6
  • Department Used BMW
  • Hobbies Football and Rugby.

Jason Owen

Used BMW Sales Executive
  • Years in the industry 20
  • Department Used BMW
  • Hobbies Mountain Biking.

Alexandra Butler

Sales Executive
  • Years in the industry 2
  • Department BMW Sales

Christian Harris

Service Manager
  • Years in the industry 11
  • Department Service
  • Hobbies Golf & Travelling.

Megan Tombs

Service Advisor
  • Years in the industry 2
  • Department Service
  • Hobbies Horses.

ANDREA GREEN

SERVICE ADVISOR
  • Years in the industry 29
  • Department Service
  • Hobbies Socialising.

Kirsty Holmes

Service Advisor
  • Years in the industry 2
  • Department Service

Francesca Reynolds

Apprentice Service Advisor
  • Years in the industry 1
  • Department Service
  • Hobbies Gym, Dog Walking & Socialising.

Lee Tuckett

Parts Manager
  • Years in the industry 23
  • Department Parts
  • Hobbies Walking, Football and Family.

Ian Parton

Parts Advisor
  • Years in the industry 37
  • Department Parts
  • Hobbies Northern Soul Music and Football.

Ashley Highland

Parts Advisor
  • Years in the industry 3
  • Department Parts
  • Hobbies Football and Listening to music.

Dave Stubbs

Parts Advisor
  • Years in the industry 3
  • Department Parts
  • Hobbies Socialising.

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

When I complained about the estimated time the girl dealing with me suggested I walk down to the local retail park. Cold, windy, possible rain and a 20 minute walk there and a 20 minute walk back on my own.

Service

The repair took a long time and I was given the car back without any repair being done but an invoice and health check that said it had been. Difficult to rely on the management processes that failed to communicate accurate information.

Service

Poor cleaning on the car - boot and exterior weren't well done

Service

I was very satisfied with the work carried out and the price if a down side it took longer than anticipated and as i was waiting it seemed quite a long while.

Service

Excellent service.

Service

Brakes still have not been fixed!

Service

The checks should have been done as part of the sales process which weren't hence I had to take the car back to get the ambient lighting working. Niether did they have the parts or the courtesy to call and inform me, the issue is still outstanding.

Service

Prompt addressing of issue Caring staff Very lengthy procedure to diagnose the issue.

Service

Taxi service helpful

Service

The professional way all tasks were completed

Service

PROBLEMS WITH THE COMPUTOR ON THE CAR NOT SOLVED NOW THE SUBJECT OF A COMPLAINT TO BMW AS TOLD THERE FAULT

Service

The Service Department did the work at the time specified and no problems have occurred.

Service

Service Engineers were polite and helpful and did the job at the arranged time.

Service

Special mention to Megan Tombs for her kind help and advice on the work required and follow up help and courtesy on the day from Kirsty in service and Dean who collected and returned the car. Also a big thank you for the excellent valeting.

Service

As above, took a bit longer than expected and book partially filled in otherwise it would be 5/5

Service

Given the opportunity to use a paid for taxi home and return was a service that is very useful and made my visit a very comfortable one

Service

Everything completed effecty

Service

Great team

Service

Car was bought in for the second time to have a technician diagnose the rumbling rattle from the front right suspension, but was told it is a 'feature' that is standard on cars with adaptive dynamics. I was then asked to pay a diagnostics fee.

Service

Only came in for a run in service, booked in ok and car finished efficiently. On arrival very busy and no where to park, didn't feel comfortable leaving my new M$ anywhere in case of it getting bumped in a crowded car park.

Service

Always very pleasant and helpful

Service

Service completed and, very importantly, the car was NOT cleaned as per my instruction

Service

good deal and Ian Smith was brilliant

Service

Borrowed a nice car, the price for the service was as quoted. My car was clean and ready at the appointed time.

Service

Everything was addressed very professionally

Service

Great friendly staff that booked me in at a convenient time and kept me updated throughout the duration my vehicle was in for it's M.O.T.

Service

Couldn't give an accurate time to collect car and no courtesy car available

Service

They offer a free car cleaning service.... To which was completed very poorly. Wax was left on my drivers and passengers windows. I could barely see through the windows on my drive home “pitch black” after 6pm. My foot well was also full of leaves.

Service

On the positive side all staff encountered were friendly and competent and the face to face interractions were strong. On the negative the booking process was unreliable with me recieving several text messages relating to the wrong garage and vehicle

Service

Good service

Service

Service very efficient

Service

I appreciate everything knight's did for my vehicle but am not sure whether the problem has been resolved.

Service

Your service department were very helpful and did exactly what they said they would do...I’d had a issue re brake pads etc.

Service

I am a Motability customer and have always been looked after satisfactory by all the staff

Service

Kept update even though our car was delivered late

Sales

See comments above. Second new purchase from this dealership. Would use again subject to competitiveness of pricing.

Sales

Nothing to complain about. A seemless transaction

Sales

From the sales team to the financial personal very professional. Likewise the receptionists and service team all very professional

Sales

My car was delivered in good time, in perfect condition and in a very friendly and polite manner.

Sales

No reason not to - everyone I dealt with was polite and helpful and did what they said they would - I'm a big fan of honesty.

Sales

Everything was easy, and the entire team who helped me with my purchase were extremely professional and efficient.

Sales

First class service.

Sales

Initially there had been an unfortunate ‘blip’ but staff realised this and subsequently made up for that. This certainly made me feel a little more special as a customer.

Sales

Kept in touch via email and phone during whole process

Sales

The sales lady Alexandra was absolutely superb. She knows all there is to know about the X3. She constantly kept me updated with the build progress of our car. She has been trained very well and is a credit to Stafford bmw