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ABOUT KNIGHTS BMW.

Find out more about what we do and our team.

Latest News & Events

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The BMW i3 extended range

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BMW At The Geneva International Motor Show

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BMW i8 Protonic Editions

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The New BMW 5 Series Touring, with M Performance Accessories.

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You Can Now Configure & Purchase Online

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Book A Value Service

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The New BMW 4 Series Range, Now Available To Order.

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BMW i3 Service Inclusive

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Defying Physics at every turn. The all new BMW M2 Coupé arriving to Knights South Staffordshire BMW soon.

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Complaints Procedure

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BMW Park Assist i3- Tutorial

BMW Park Assist - Watch the BMW i3 Parallel park fully autonomously.

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How to Pair your mobile to your BMW.

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Where Next?

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Where Next?

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BMW XDRIVE.

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ROAD TAX CHANGES 01/04/2017

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Meet the team

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Shahab Uddin

Head of Business
  • Years in the industry 16
  • Department BMW

Drew Sutton

General Sales Manager
  • Years in the industry 14
  • Department BMW
  • Hobbies Gym, motor sport

Shabier Zaman

Sales Manager
  • Years in the industry 36
  • Department BMW
  • Hobbies Socialising and Cooking

Ben Rae

Business Manager
  • Years in the industry 12
  • Department BMW New and Used
  • Hobbies Sports

Karl Garrod

New BMW Senior sales executive
  • Years in the industry 16
  • Department BMW New
  • Hobbies Badminton

Sean Laycock

BMW Sales Executive
  • Years in the industry 12
  • Department BMW
  • Hobbies Cycling

Nacia Georgiou

BMW Sales Executive
  • Years in the industry 5
  • Department BMW
  • Hobbies Walking

Nikita Mendez

BMW Sales Executive
  • Years in the industry 2
  • Department BMW
  • Hobbies Track days, Baking and Travelling

Adrian Widdett

BMW Sales Executive
  • Years in the industry 5
  • Department BMW
  • Hobbies Football and Rugby

Christian Short

BMW Sales Executive
  • Years in the industry 1
  • Department BMW
  • Hobbies Squash, Travelling and Walking

Sam Hole

BMW Sales Executive
  • Years in the industry 1
  • Department BMW
  • Hobbies Football and Travelling

David Cleveley

BMW Sales Executive
  • Years in the industry 40
  • Department BMW
  • Hobbies Cycling, Walking and Motorsports

Martin Rossi

BMW Sales Executive
  • Years in the industry 38
  • Department BMW
  • Hobbies Road Cycling and Formula 1

Darren Masters

BMW Sales Executive
  • Years in the industry 24
  • Department BMW
  • Hobbies walking the dog

Roxanne Herriotts

Local Business Development Manager
  • Years in the industry 11
  • Department Business Sales
  • Hobbies DIY and gardening

Phil Hill

Aftersales Manager
  • Years in the industry 24
  • Department Aftersales
  • Hobbies Spending time with family and Motorsport

David Sumnall

Senior Service Advisor
  • Years in the industry 11
  • Department Service
  • Hobbies Football

Megan Tombs

Service Advisor
  • Years in the industry 2
  • Department Service
  • Hobbies Horses

Carlie Greenhalgh

Service Advisor
  • Years in the industry 1
  • Department BMW
  • Hobbies Socialising

ANDREA GREEN

SERVICE ADVISOR
  • Years in the industry 6
  • Department Service

Lee Tuckett

Parts Manager
  • Years in the industry 23
  • Department Parts
  • Hobbies Walking, Football and Family

Ian Parton

Parts Advisor
  • Years in the industry 37
  • Department Parts
  • Hobbies Northern Soul Music and Football

Jonathan Swift

Parts Advisor
  • Department Parts

Ashley Highland

Parts Advisor
  • Years in the industry 3
  • Department Parts
  • Hobbies Football and Listening to music

Dave Stubbs

Parts Advisor
  • Department Parts

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Good service and communication

Service

courteous, friendly, helpful staff

Service

The service was easy to book and I didn't have to arrange it weeks in advance. My mileage varies quite a lot, so it was important to be able to arrange the service at short notice.

Service

Generally I am satisfied with the service given by Knights South Staffs. Could have been a 5... see following reasons

Service

Perfect fast service

Service

Staff very helpful.

Service

Well organised, kept in the loop and a speedy service... Tremendous

Service

Good service

Service

The team there always look after my wife and I extremely well. While I object to a 1200 mile run in service, that's not down to the team. They are always personable, efficient and are very clear with anything that needs attention on the car.

Service

As I travel a lot it is helpful that BMW can pick the car up and return it.

Service

Great service and lovely staff.

Service

Good professional service from start to finish.

Service

It took three visits to get done

Service

Very good service

Service

The two young ladies who I interacted with on the day were very polite, friendly and very welcoming so I was very pleased.

Service

The foreman test drove the car and listened to what I had to say as the fault was intermittent and not easy to replicate without getting the car hot

Service

Everything done promptly and without fuss.

Service

We were very well looked after from start to finish including a courtesy car and a valeting service on our car - thank you. As ever, we found your staff so kind, helpful and efficient.

Service

I am still waiting for a requested quotation for paintwork repairs even after contacting the Service Department a week after my car was in the workshop for the change of tyres from winter to summer ones

Service

I had a warning light regarding my run flat tyres so pulled off the motorway. I couldn't add air to the tyre so I went to the local BMW dealership for support.

Service

The stop/start did not work and I was required to return to dealer - the battery was replaced under warranty

Service

As well as the service I asked for two things: 1. they were not able to fix the digital clock during the service. 2. I asked for a quote to get the speed limit information on the dashboard. This was not provided.

Service

Excellent customer service from the two girls on the front desk - very friendly and polite.

Service

As an older woman I cannot check my tyres myself and I asked if they could do this for whilst the car was in for an mot and new brakes. This request was met with s cheery smile and a yes of course - very impressive

Service

The staff were friendly and very efficient. The work was completed satisfactorily on time.

Service

My 2nd experience was great just had problems with the first part

Service

The whole process went very smoothly

Service

Did exactly what they said they would do

Service

I had my service as part of the package. It was completed to a high standard when I picked it up

Service

Attentive booking in process and very polite and convenient drop-off back home to allow me to continue working whilst the service was carried out

Service

There Excellent

Service

I went in for a puncture and BMW damaged my car wing in the workshop. It was only when I insisted that I need the car to go to an appointment I was informed about the damage Two Hours after I arrived for a simple tyre/puncture replacement.

Service

Very satisfied, there always great

Service

Service was fine. But £10 charge for a courtesy car is plain old fashioned penny pinching and leaves a sour taste. Never been to a dealership that charges before, and won't visit here again for this simple reason!

Service

Very quick response from Service when I had a puncture

Service

Keept me in the loop and returned car on time.

Service

End of warranty inspection, MOT and BMW recall for child seat belt anchor modification. Told 3 days work involved so a complimentary loan vehicle would be provided. Bill presented to me was not as previously agreed. MOT certificate not with paperwork

Service

Friendly, welcoming and professional service throughout my servicing

Service

Did everything needed

Service

high standards as expected

Service

Couldn't find fault with it

Service

Paul was extremely helpful throughout the process, he answered all my questions and tailored the process to my requirements. No complaints.

Sales

Overall experience was good however found finance details could have been clearer

Sales

I knew what I wanted and the team went out of their way to satisfy my requirements 100%

Sales

From ordering the car to picking it up was easy and trouble free ,

Sales

Attentive service and full explanation of all the transaction details which made the purchase easy to complete, followed by good introduction to the vehicle and controls.

Sales

Excellent well-explained price and financial package, friendly and accurate service throughout, delivered ahead of schedule, and overall an extremely pleasurable experience.

Sales

As below

Sales

Very informative and kept us upto date at every stage of the purchase

Sales

Darren Toplas helped us to quickly and efficiently buy the correct car for us. He was a great salesman without being pushy. Darren gave us all the information simply and to the point and then left us to reflect on everything he had delivered.

Sales

Overall a good experience that I'm happy with. I had to work harder for the deal I got than I would have liked, but we got there in the end.

Sales

Sam Hole (Sales executive) at Stafford BMW Centre had a very friendly and professional approach throughout the purchase and delivery process. This made the process smooth and our experience enjoyable.

Sales

Courteous and knowledgeable staff who updated us with the status of our vehicle regularly.

Sales

Nacia was very helpful, went through documents quickly and efficiently

Sales

Well it was exactly what I expected

Sales

Great salesman

Sales

Christian Short was exceptional in every way fantastic customer service from start to finish but they are still there with every question I have two weeks on ! He is a credit to himself and his job at BMW

Sales

Sam was able to support us with the decision of which car to purchase with personalised options to meet our needs.

Sales

Very professional service, kept me fully unformed at all stages of the delivery and finance process.

Sales

Friendly service with the best product knowledge and nothing to much trouble.

Sales

Nacia was fantastic, with good attention to detail .Although there is a small scratch on the interior of the car, she is ensuring once the parts are available it will be resolved.

Sales

Advice and guidence on model range for my first time purchase of a BMW vehicle.

Sales

No complaints.

Sales

It was an easy and smooth process. Good communication from the individuals I dealt with.

Sales

Nacia's service was excellent.

Sales

I was kept fully informed during the order process and Karl was very responsive and helpful.

Sales

It was a great pleasure to deal with Darren Topliss. He really looked after me. He explained all I wanted and. Refer to know clearly and he was very efficient. I shall certainly deal with him again and I have already recommendnded him to a friend.

Sales

Great staff to deal with Christian Short sales couldnt do enough for me

Sales

Excellent service from Nacia, even came in on day off to hand over.

Sales

They have made me feel very welcome.

Sales

Every detail of the sale, p/ex went as expected and on time.

Sales

Sale advisor was absolute fantastic , Karl Gorrot , Knights Stafford ,Although I was guaranteed a date for my first payment of 1st may , when I received letter it was the 24th April . I have seen changed the date by phone BMM finance were very good

Sales

Sean Laycock at Knights Stafford was very helpful.

Sales

Mainly the service and lnformation received from Christian the salesman who made this purchase the easiest and most satisfying experience yet, also the car lives up to what I expected from BMW.

Sales

Why, one amazing lady, Nikita Mendez at Knights Stafford

Sales

Knights have looked after our requirements for some years but never take our business for granted, we returned after buying an Audi Q7 previously but have found my latest X5 SE to be most enjoyable

Sales

Karl offered a great experience from the start. He collected me from the local rail station, offered coffee and explained all the options and paperwork in detail. Then he sat with me in the car for some considerable time to go through the controls.

Sales

Cold not fault the service we received